Common fate is another of the gestalt principles, and states that objects that are closer to each other or grouped in some way comparative to […]
Illustration
Color is an incredibly rich and deep topic for design, but color theory has been established to make working with color as a designer easier. […]
17 of 365: Color #design principle
Cognitive Dissonance occurs when a statement or idea causes conflict or discomfort because there is a motivating part and a demotivating part of the idea. […]
16 of 365: Cognitive Dissonance #design principle
Closure is part of a set of design principles called the Gestalt principles of perception. Closure says that when we see a set of individual […]
15 of 365: Closure #design #principle
Classical conditioning is a method by which a subject, object, idea or action is associated with an emotional or bodily response in the mind of […]
14 of 365: Classical conditioning #design #principle
There is research that suggests that people complete tasks differently in environments where there are notably high or notably low ceilings. In environments where the […]