Artist, graphic designer, & tech consultant in Nelson County, VA
Category:affiliations
These are groups, organizations and projects with which LeMasney Consulting is proudly affiliated with through work or other connections. We stand for the same things as the organizations featured in these posts.
This week in Design for the Non-Designer, we’re going to step away from the basics of Inkscape. We will perform a real-world task: restoring clean lines and edges to a pixelated logo. I discuss importing, bitmap tracing, node-editing, saving, and exporting in Inkscape. Special thanks to NJLLA for allowing me to use the task as an example for everyone!
Kubrick revealed? The Dawn of Man superimposed over Dave’s dawn as a space traveler.
Origins and Explanation or Why Kubrick is a Genius
This project, in which I arranged Kubrick’s masterpiece 2001 to play both backwards and forwards simultaneously, was inspired by the beautiful and enlightening documentary on Kubrick’s The Shining named Room 237 by Rodney Ascher. I was dumbstruck by the section that explained a theory of how to watch The Shining properly – Backwards and forwards. Here’s an introduction to that idea:
“Analysis and awe sit side by side in the parts of our brains that engage in pattern recognition. The Shining Forwards And Backwards feeds both of them at once. Last year some folks at a Brooklyn theater – likely highly stoned folks – got the idea in their heads to play Stanley Kubrick’s The Shining forwards while projecting the movie backwards at the same time on the same screen. What was shocking was that it worked. That’s not to say that Kubrick intended the film to be seen this way, but it worked nonetheless.” curated by lemasney from Fantastic Fest Review: THE SHINING FORWARDS AND BACKWARDS | Birth.Movies.Death. at http://birthmoviesdeath.com/2012/10/01/fantastic-fest-review-the-shining-forwards-and-backwards
And perhaps my favorite way to introduce this idea that even if Kubrick didn’t do this purposefully, it’s still fascinating:
“(T)he film’s framing lends itself to this kind of an experiment. Kubrick is so precise about placement within the frame that you can overlay random images and find juxtapositions and reverberations in imagery. Whether or not this is purposeful is besides the point – what matters is how it’s experienced.” curated by lemasney from Fantastic Fest Review: THE SHINING FORWARDS AND BACKWARDS | Birth.Movies.Death. at http://birthmoviesdeath.com/2012/10/01/fantastic-fest-review-the-shining-forwards-and-backwards
I was so moved by the idea possibly applying to other films of Kubrick’s, that I rushed to my machine, ripped a copy, and started playing. This post is an invitation for you to do that play too. It’s easy for you to argue that it was not Stanley’s intention to do all of this extra work so that just a few might see it. Once you see it, it’s harder to argue against that idea. So, how does one do it?
Methodology
Kubrick’s 2001, A Space Odyssey, backwards and forwards. (lemasney)
I don’t have access to projectors or film reels as The Shining theorists did. I did this right on my computer, and so can you. In fact, it’s likely the only way you’ll get to see it in all of its glory because of the copyright infringement of the product if broadcast without permission. I’ve had a few short clips taken down so far and rightfully so. I do not have copyright rights to the material. Because I am using this for the purposes of extending the content through critique and analysis, I feel I’m free to post this imagery, and have seen other examples, such as in the project that inspired this one:
“On Wednesday, March 9th, 2011, in Williamsburg, Brooklyn, The Spectacle Theater screened Stanley Kubrick’s The Shining forwards and backwards simultaneously, superimposed. This experiment in projection was inspired by the analysis of The Shining by MSTRMND, and one line in particular: The Shining is a film meant to be watched both forwards and backwards. We took the MSTRMND gambit at face value. We put the US DVD version into Final Cut, removed all corporate logos and leaders at the beginning, and cut all credits at the end. The entire film image sequence was then copied, reversed and superimposed over the original forwards version. (For clarity’s sake we screened the forwards/backwards superimposition with the forwards audio only.)” curated by lemasney from KDK12 | The Shining: Forwards and Backwards at http://kdk12.tumblr.com/post/4879566957/the-shining-forwards-and-backwards
I believe I’d be able to argue that I did this without expectation of malice, but rather homage, to Stanley, nor personal monetary gain, while hopefully extending the film’s value through critical observation.
I still won’t post the whole rearranged film here, because it would easily be arguable that I had not done enough to change it, and I’d rather not have a showing with my voice over it, etc. You should see it in its true form, and that means you’ll probably have to do it or contact me for help, which I welcome. I am however sharing a lot of GIFs, the first of which are below. Please feel free to share at your own risk. I have a fantasy where I get the Paramount in Charlottesville, Virginia to do a screening for us on the big screen, but I doubt that I could afford the rights.
How to make your own Forwards and Backwards movies:
You have to have a non-protected version of the film in an editable format like MP4, which may mean getting the DVD and backing it up to a file, as I did. (If this is a new concept to you, check out this cool HowTo). You might get it some other way too.
Open the MP4 in a video editor (I use the open source video editor KDEnlive on Ubuntu Studio, you might use Adobe Premiere or something similar) on track one.
Open a second copy on track two and mute and reverse it. In KDEnlive, you can just right click on your original project clip and make a reversed copy. (Here’s the HowTo for that).
We mute the second copy because the audio weaves together the narrative of the two directions.
In order to see the second track ‘through’ the first, you have to add a transition between tracks to act as a layer mode for the video. I used Screen mode, which worked perfectly. (Here’s the HowTo for that.)
Render your edit, and begin watching. In the mean time, check out some of the short animations below to get some sense of what you will see.
I’ll explain more below and in future posts, but I can not see how the timing of the cuts and positions are anything but designed. Kubrick seems perfectly capable of going scene by scene, second by second, and arranging image A and image B to coincide. I feel certain of it, but others may not believe. I also believe in The Dark Side of Oz, where Pink Floyd’s The Dark Side of the Moon replaces the soundtrack of the classic film The Wizard of Oz. If you can believe that was by design, this is easy, comparatively.
Introduction and Exit
Please click on the images to see them full size. You can navigate through them by opening any of them and clicking on the arrows left or right.
Introduction and Title
Enrobed in light
Obelisk encounters
Dave and the desert
The human issue of eating
The Dawn of Man
The introduction and exit of the film are fascinating to watch simultaneously. Having read Clarke’s entire series of books on this universe, the obelisk is an alien intelligence, allowing humanity to flourish by giving insight to technology unknown before through contact. This happens to the missing link men in the first scenes, to the men on the moon, and to Dave, becoming the space baby, a newly born time-traveling entity. Some impressions and narrative for the GIFs above:
Click on Introduction and Title to see the perfect choreography of space baby Dave’s eye, moon, sun, and earth.
The Dawn of Man plays with the idea of burial (Dave passing from human form to time traveler) in the ground of the reverse scene.
The obelisk contains light (symbolizing intelligence) often in this version of the film. Eating becomes a recurring, overlapping theme for ideological acceptance, and in The human issue of eating, we get a glimpse of the hogs lying about Dave’s purgatory room, and Dave eating an alien meal for sustenance.
In Enrobed in light, and Obelisk encounters the intense landscapes of the time travel Dave screams through are set against the landscape of early man. Also, notice how the light surrounds, follows, and amplifies the brutal emotion of early man, and how the light splatters and spits around these newly murderous human ancestors, shining with new and powerful intelligence.
Bright light (as intelligence, but not always kind) constantly reveals itself in the backwards and forwards play, like HAL’s red-eye over faces or objects of intense importance or intimate intelligence in other scenes.
In my next post, I’ll talk about the next scenes and my impressions. I hope you liked this introduction to the project, and I’d love to help you to do this kind of thing too, discovering new tools along the way. If I can help you, please give me a call at 609 553 9498 or email me at lemasney@gmail.com. There’s even a feedback form below. If it’s something especially nice, it might go in the testimonials! I’m John. Thanks!
Hi, I’m John LeMasney, a father, artist, photographer, and new resident in Charlottesville, Virginia. I have the honor of announcing that Jefferson-Madison Regional Library (JMRL) has agreed to let me speak in a free technology series in their beautiful downtown location. I love technology, and want to share what I love about it, continuing the work I’ve done for 20 years in the Northeastern part of our country. If you have a topic or a venue that you’d like covered, please contact me, and let’s make that happen. Let’s do something great together!
John LeMasney cc-by lemasney
Making Photos Great for Free.
Wednesday January 4th from 6-7pm
In this session, come and learn about how to take your digital photos and transform them into art with Virginia based artist, designer, and photographer John LeMasney. With great free tools for photo manipulation, illustration, and catalog management, you can do what the professionals do without the costs. Come and learn about photo technique, lighting, and more, while growing your toolbox beyond point and shoot.
Okay google, what year is it cc-by lemasney
Introduction to Internet of Things and Home Ecosystems.
February 1st from 6-7pm
In this session led by Virginia based artist, designer, and photographer John LeMasney, come and learn about the leading ecosystems that have emerged as AI assistants in the home. We will discuss all the major platforms like Amazon Echo, Google Home, and Apple Siri, but we will focus deeply on the present and future state of Google Home, Google Now, ChromeCast, Chromebook, and related items in the Google Ecosystem in a in-session demonstration. If you are interested in having your lights blink when your partner leaves work, having an always listening all intelligent assistant in your home, or learning automatically that you need to leave a little early due to local traffic, you should join us!
wordpress statistics and analytics
Analytics, or the art of discovering your audience.
March 1st from 6-7pm
If you have a web site or presence in social media, that’s great! How many people visited it today? How about last week? Where did they live? Were they 15, 30, or 50? How many people saw that Instagram post? What is your most popular pin on Pinterest? What browser were they using? Analytics is any system that gives you insight about the way that your content was used. Let Virginia based artist, designer, and photographer John LeMasney help you answer all of those questions and others when you learn about analytics tools in social media, publishing platforms, and other places. We will discuss many platforms for analytics, including Google, social media, and more.
IFLL initial logo study by lemasney
Design for the Non-Designer.
Saturday April 1st from 1pm-2pm
In this session, come learn about digital visual communication with Virginia based artist, designer, and photographer John LeMasney. You likely did not encounter a lot of visual communication training in school, if you went to school in the US. The problem there is that successful contemporary mass communication is expressed today by artists and designers with specialized skills like visual literacy, software tools, and a sense of brand and audience awareness that graphic design can amplify. Design is important today, and if you are not sure where to start, here is a good place.
This is a speed design of a social image for my new page (Open Creative Toolkit) at http://bit.ly/2hphHd1 where I describe the software choices I make in my small design business.
open creative toolkit
If you like it please thumbs-up or share! If you like them, please subscribe for more! I’m always looking for ways to connect with people about tech, design, teaching, and lots of other topics. If you think we should talk, connect with me at http://bit.ly/2hrI3Z3
“Free Culture: How Big Media Uses Technology and the Law to Lock Down Culture and Control Creativity (published in paperback as Free Culture: The Nature and Future of Creativity) is a 2004 book by law professor Lawrence Lessig that was released on the Internet under the Creative Commons Attribution/Non-commercial license (by-nc 1.0) on March 25, 2004. This book documents how copyright power has expanded substantially since 1974 in five critical dimensions: duration (from 32 to 95 years), scope (from publishers to virtually everyone), reach (to every view on a computer), control (including “derivative works” defined so broadly that virtually any new content could be sued by some copyright holder as a “derivative work” of something), and concentration and integration of the media industry. It also documents how this industry has successfully used the legal system to limit competition to the major media corporations through legal action against: College students for close to $100 billion, because their improvements of search engines made it easier for people in a university intranet to find copyrighted music placed by others in their “public” folder. Lawyers who advised MP3.com that they had reasonable grounds to believe streaming an MP3 uploaded by a customer only to computers that the customer has logged-in on for the service is legal, and Venture Capitalists who funded Napster. The result is a legal and economic environment that stifles “the Progress of Science and useful Arts”, exactly the opposite of the purpose cited in the US Constitution. It may not be possible today to produce another Mickey Mouse, because many of its early cartoon themes might be considered “derivative works” of some existing copyrighted material (as indicated in the subtitle to the hardback edition and in numerous examples in this book).” curated by lemasney from Free Culture (book) – Wikipedia at https://en.wikipedia.org/wiki/Free_Culture_(book)
I teach college students, high-schoolers, grad students, seniors, and a diverse bunch of others. I love teaching because I often find myself in some of the most interesting discussions I’ve had in my life there in those quiet classrooms and community rooms.
I am often placed in the position of amateur philosopher because I get to ask people branding prompts, queries like “what kind of meal are you?” or “if you could change the world now, how would it be different?” and the answers I get are often less examined than, let’s say, their favorite football team. I love the thought that the next time they are asked the question, they may have had time to reflect on their original answer and develop their point of view.
Undergraduate students ask different kinds of questions in quiet after-class sidebars.
I most often answer questions about technology in my classes, but sometimes we veer off into more interesting and useful territories. In teaching undergrads recently, which I do not do as often as other groups, I’ve been asked about things like life-trajectory and intended outcomes. One student told me that he was not sure if it was an àpropos use of the term, but that he felt like he was having a ‘existential crisis’. I replied that it was certainly possible, even likely at this time in his life, and that he was in good company. I shared that it may be a sign that he was growing. His main question, and the question often asked when I have had these deeper philosophical conversations, is “What should I do with my life?” I like many of the answers I’ve collected in the discussions, and thought I might share them here.
10 recent answers to “What should I do with my life?”
These are 10 answers I gave recently, in no particular order of importance. Our mental and conscious state is the result of an amazingly complex number of holistic and systemic factors, including genetics, authoritative influence, culture, society, exposure to ideas, emotional and physical environment, diet, and body chemistry. To look at the effects of one while ignoring the effects of others is an easy route to false- or half-truths. I often assume that the conversant is already in-line with and subject to the standard barrage of media, educational, and political propaganda and ideologically coercive forces that our society imparts (our government loves and protects you, we don’t commit crimes world-wide, we are not slaves and slavery ended a long time ago, social media is not poisoning us, etc.), and so I try to sidestep major social, religious, political, or diversity oriented issues. Instead…
I try to remind them that we are all the same regardless of our sensed differences like age, gender, religion, or skin color: an ambulatory pile of chemically bonded universal elements with the miraculous evolutionary gift of self-awareness.
and then, I offer some of these ideas, useful for me personally, but hopefully adaptable to another’s philosophy as well.
Pursue what you love and have passion for. Set aside goals of money, fame, or recognition, which may or may not come while you enjoy your life.
Collect experiences, not stuff. Live small and save money. Live so small that money is unnecessary or less necessary.
Look to your ideological mentors, leaders, and heroes for answers. Consider their answers with a critical thought. Listen to your thought opponents for clues to a median truth.
Resist convenience and high technology where/when it removes your independence. In other words, financial credit is convenient, but it allows you to spend money you do not actually have, which replaces flexibility and independence with debt. A smartphone is convenient comparative to a land line, but given that your location, written & verbal communications, and other easily recorded sensor data becomes just as easily available to authorities, consider that the convenience costs you your privacy.
Learn to meditate and be mindful. Be open to different ideas. Question authority and assure its legitimacy for yourself. Avoid the constraints of silly rules or useless officials.
Imagine the public memory of your deceased self. Be missed. Have a legacy. Increase the number of people you have helped, forget how much you earned doing it.
Remove illusions and seek truths. Recognize, avoid, and ignore rat mazes and traps. Do this forever. Raise awareness of the losses or constrictions of rights. (Chomsky, et al.)
Recognize and beware addictions and vices. Ideas can be addictive and money is just an idea.
Realize the earth is only a sustainable resource if we slow down our consumption and plan sensible resource management. If we don’t, we will perish. Save room for nature.
Eat less; move more. Eat real food. Know what is in your food. (Pollan)
A supportive biblio/videography
What follows is an abridged bibliography and videography of influential thinkers and topics that is helping me to shape my ideas now, hopefully clearly related to my answers in the list above.
HighExistence: How to Escape the Rat Race and Live a Radically Free Life
I want to live simply (High Existence)
“Become very frugal and self-reliant and buy a cheap tiny home, cabin, boat, or van. Buy a modest patch of low-demand property somewhere for a good price, build a tiny home or some other low-cost, functional structure, and live very cheaply, perhaps growing some of your own food or doing other things to be as self-sufficient as possible.” excerpted from How to Escape the Rat Race and Live a Radically Free Life | High Existence at http://goo.gl/45p8jt
Michael Pollan: monocultures, food deserts, processed foods, and food politics.
Einstein: Relativity, absolutism, and nuclear energy.
“In 1905, Albert Einstein determined that the laws of physics are the same for all non-accelerating observers, and that the speed of light in a vacuum was independent of the motion of all observers. This was the theory of special relativity. It introduced a new framework for all of physics and proposed new concepts of space and time.” excerpted from Einstein’s Theory of General Relativity: A Simplified Explanation at http://goo.gl/71qW0P
The grand circle theory, Shelter publications, Buckminster Fuller.
“Secondly, here are some personal aesthetic discoveries I’ve made in spending a few years around various plastic materials (I’d lived previously with more conventional materials such as wood, concrete, glass, brick, etc.) I’ve found that the less molecular rearranging a material has undergone, the better it feels to be around. Wood, rock, adobe as compared with polyurethane foam and polycarbonate resin windows.” excerpted from Domes — Shelter Publications at http://goo.gl/SMHETE
David Henry Thoreau: On the duty of Civil Disobedience
David Byrne with St. Vincent – I should watch TV
The Georgia Guidestones.
These are the kinds of things that are giving me insight into what I should be doing with my life, and I believe you can ask that question everyday in the hopes of a newly evolved answer.
LeMasney Consulting is now offering a branding starter package for individuals and companies
You keep seeing beautiful, informational web sites. What about your own site? Do you have one? Can you update it? Are you happy with your online presence? When you are just getting started with that presence, the answer is often no. Our small business starter package can help.
To feel supported in your online presence, you will need a few things for the digital side, and a few things on the real-life side. I have helped thousands of people with technology, and I have learned a lot about what my clients want. Take a look at the Testimonials page for more on what people are saying about their experience with me, then consider my Small Business Starter Package to get your own great online presence!
We want to make having a great online business presence easy! I’m excited to help you! If this package does not cover all that you need, fear not! Maybe you need a graphics package. Maybe you are looking for help with a podcast. Maybe you already have a site and just need to migrate to an easier system. I’m flexible, and we can do everything that you want at a reasonable price. Too much? Too little? Let us know what you need, and I assure you that I will do everything I can to get you set up at the right price.
Does this describe you?
You are building your idea somewhere in the world, but you need to build your online presence too.
You want to truly own the message you are putting out, down to the colors and fonts.
You are an individual who wants to focus on ideas, not technologies.
You have tried other solutions, and they were too expensive or too difficult.
You do not have an endless budget for your web presence, but you know it is important to be out there.
You just want it taken care of, and ASAP.
How long will it take, what will I get, and how much does it cost?
I want to help you in your new task. For just $500 (10 hours at the standard rate), you’ll get the following (20 hours estimated work — that’s half price!). I’ll help you to:
define your brand
purchase and set up your domain with a domain host and email
create a wordmark based logo
set up your new website with a great content management system
add a beautiful theme from a curated set for business owners like you
carry out SEO (search engine optimization) best practices
Responsive design for mobile audiences
5 edited photos/images of your location, products, or staff
Analytics so you can see who came to your site and what they did there
create a standard 10 page set, including
a home page
an about page,
a contact page with social media connections and contact form,
a portfolio/gallery page for your completed projects,
your first news post,
your first offer post
your first featured post
A testimonials page
A work philosophy page
An introduction post
and finally, I’ll teach you how to manage it all with a training session.
The average time from start to launch is about two weeks.
Examples coming soon!
Interested?
It starts with a free hour-long meeting that you set up in one of two ways: