I decided to make a color study as a landscape. I think of it as a particularly African landscape.
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Technology and the Arts Special: Art All Night Trenton 2013
Category: teaching experience
These are examples of my teaching experience. I find it one of the most rewarding parts of what I do.
Factor of safety is about preparing for unknown flaws in a design, even though the issue may never arise. In the interest of preventing system failure, a designer can make more safety elements than are necessary. In general, it is the act of adding more elements than are strictly necessary in a design to prepare for situations that may or may not happen. In graphic design, you might add restatements of an idea to make more sure of the delivery of the message. In structural design, you might add more beams to the underlying structure. In urban design, more roads and parking, and so on.
I decided to illustrate the most common expression of the factor of safety that I can think of: “belt and suspenders”. In other words, you might say “belt and suspenders” in response to someone bringing a USB key with their materials to a presentation even though the materials available online. In the event that Internet access is down (e.g. the belt breaks) you’d still be able to present via USB (e.g. suspenders).
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Price Point design principle
When considering pricing your product, you are considering more than the cost of the parts + some percent for profit. You also have to consider the other factors at play. For instance, what is the value in the mind of the consumer, regardless of your costs? What is the perceived value in the consumer’s circle of colleagues and friends? Do the consumers have experiences that might degrade their perceived value of your product? You have to choose the price that the consumer is after, the one that they can justify for themselves or others.
$35 is the new $19.99
I’ve noticed a trend that reminds me of my younger years. I remember watching commercial after commercial for products offered at the magic price of $19.99. But recently, there seems to be another magic price, one that no one would blink at. $35.00 is the new $19.95, it seems, and I have some examples to show what I mean. I gave a presentation at Cherry Hill Public Library recently where I talked about these, and so they were fresh in my mind. I included the presentation below.
Successful Examples:
- The ChromeCast – Google’s smart TV in a dongle, sold out about a day after its announcement. Google is particularly sensible about pricing generally, though I think the Chromebook Pixel may be an exception. ChromeCast offers the ability to run app content from apps like Netflix and Google Play Music on your HDTV with the great surround sound, and allows you to control it from your phone, tablet, Chromebook, laptop, or desktop. I use it all the time, and often bring it with me as a backup for presentations, since I can run presentations on it using Google Drive.
- The Raspberry Pi – This is a $35 computer, very simply put. You’d need to BYO keyboard, monitor and mouse, but once you have those, you have a rich, powerful desktop machine. You can also use it as a headless server, with remote access. You could set it up as a design workstation, with apps like GIMP, Inkscape, and Scribus. You could use it as a media server complete with a navigable interface in the form of XBMC. You could use it as a security system with a motion sensor, and camera. The possibilities are endless, and what a great price point.
- The Arduino Uno – The Uno is a great electronics learning and testing platform from Italy. It is less than $35, often available for as little as $25. The Arduino has a higher learning curve than the others here, but also potentially has the greatest flexibility and rewards. You can use Arduino for home automation, light shows, and any other electronics project you can think of. You use an open source programming language called Processing to make sketches to direct the inputs, like switches and sensors, and outputs, like LEDs. It’s products like this that allow you to “scratch your own itch”.
Here is my presentation on these devices.
And here is my presentation on Context, Connectedness and the self, a look at the ways that sensors are increasing in importance.
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Teach a Man to Fish
Give a man a fish, he eats today. Teach a man to fish, he eats forever. This rather common phrase is a core part of my philosophy in consulting. This is sort of a stretch as a design principle, and the first time in this series that I am straying away from my sources for design principles, but I use this one in every consulting situation.
Also notable was that this is the earliest known appearance of the analogy, written by Anne Ritchie in Mrs. Dymond in the 1800s. “He certainly doesn’t practise his precepts, but I supposed the Patron meant that if you give a man a fish he is hungry again in an hour. If you teach him to catch a fish you do him a good turn.” ~ Give a Man a Fish Phrase – Proverb Meaning and Saying Origins – https://knowyourphrase.com/give-a-man-a-fish
As I said, I use it in my work. For example, if you have consulted with me, we might have started with you asking me to have a seat at (drive) your computer. I likely gently declined. The two positions (driving and guiding) define the difference between repair and teaching. I’d far rather teach, even when repair is involved. By having my clients go through the motions of the issue, research along with me, and act on our findings, they can learn the ways to resolve their own issues at that level. The benefit for me, aside from an enlightened client, is that the next problem we work on will probably be far more interesting for both of us. Also, if we consult over video chat with screen sharing, I will likely ask you to share your screen and guide you. From time to time, I might jump on my browser to resolve an issue, but most of the time, it’s all you, with my help.
It also, strangely, is a big part of why I love open source, the software equivalent of getting a great dish with the recipe, as opposed to just the great dish. So, chances are when we work together, we both work. Unless you just want it taken care of, in which I’m pretty happy to do that too. 🙂
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Today, I decided to use Inkscape to play with type. When you type less than three (<3), you are expressing an emoticon for love, symbolized by a heart. It’s a straightforward, easy-to-use symbol. Two close friends or sweethearts might use it in SMS to express a little love.
Ampersand Greater Than (&>)
Melissa Brisbin and I have used an alternative to less than three to express not only that we are good friends, but that we exchange and share value in technology, libraries, and related interests. Ampersand greater than (&>) resembles a heart too, but indicates a togetherness, a bond. When we type it to each other, it’s a little reminder of our history. In honor of her birthday yesterday, I decided to work on the ampersand greater than as a typography muse.
I started by going through my font catalog and pulling out all the fonts that had interesting ampersand and greater than symbols.
Then I began pulling out the best combinations, angling the symbols, pulling them together into a single flowing shape.
Finally, I went back in and tweaked the finest points of the combinations. This was my result: nearly the final set.
And today, I decided to add some color, along with final tweaks to the pieces.
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A crash course in typography
Exposure effect says that a repeated exposure to an image or concept with an initially neutral response will have a more favorable response over time and with repetition. For example, part of the positive effect on viewers of propaganda or advertising is that people see the same messages repeated over and over. When there is a neutral or positive response at first exposure, the repeated viewings or exposures will have a positive likability effect on the exposed. Eventually, the exposure effect weakens because of boredom or normalcy. Exposure effect is commonly noted with meaningful quotes, jingles, photos, songs, art, people, and ads.
In this illustration, I decided to illustrate a favorite zen quote:
In walking, just walk.
In sitting, just sit. Above
all, don’t wobble.
~Yun-Men
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