{"id":6718,"date":"2014-01-11T19:15:09","date_gmt":"2014-01-12T00:15:09","guid":{"rendered":"http:\/\/lemasney.com\/consulting\/?p=6718"},"modified":"2020-07-11T16:30:08","modified_gmt":"2020-07-11T20:30:08","slug":"11-365-biophilia-effect-design-design-principle","status":"publish","type":"post","link":"https:\/\/lemasney.com\/consulting\/2014\/01\/11\/11-365-biophilia-effect-design-design-principle\/","title":{"rendered":"11 of 365: Biophilia effect #design #design-principle"},"content":{"rendered":"<div id=\"attachment_6719\" style=\"width: 1010px\" class=\"wp-caption alignnone\"><a href=\"https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/01\/11-of-365-Biophilia-effect-design-principle.png?ssl=1\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-6719\" data-attachment-id=\"6719\" data-permalink=\"https:\/\/lemasney.com\/consulting\/2014\/01\/11\/11-365-biophilia-effect-design-design-principle\/11-of-365-biophilia-effect-design-principle\/\" data-orig-file=\"https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/01\/11-of-365-Biophilia-effect-design-principle.png?fit=1000%2C667&amp;ssl=1\" data-orig-size=\"1000,667\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}\" data-image-title=\"11 of 365 &amp;#8211; Biophilia effect design principle by John LeMasney via lemasney.com\" data-image-description=\"&lt;p&gt;11 of 365 &amp;#8211; Biophilia effect design principle by John LeMasney via lemasney.com&lt;\/p&gt;\n\" data-image-caption=\"&lt;p&gt;11 of 365 &amp;#8211; Biophilia effect design principle by John LeMasney via lemasney.com&lt;\/p&gt;\n\" data-large-file=\"https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/01\/11-of-365-Biophilia-effect-design-principle.png?fit=1000%2C667&amp;ssl=1\" class=\"size-full wp-image-6719\" alt=\"11 of 365 - Biophilia effect design principle by John LeMasney via lemasney.com\" src=\"https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/01\/11-of-365-Biophilia-effect-design-principle.png?resize=1000%2C667&#038;ssl=1\" width=\"1000\" height=\"667\" srcset=\"https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/01\/11-of-365-Biophilia-effect-design-principle.png?w=1000&amp;ssl=1 1000w, https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/01\/11-of-365-Biophilia-effect-design-principle.png?resize=500%2C333&amp;ssl=1 500w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/a><p id=\"caption-attachment-6719\" class=\"wp-caption-text\">11 of 365 &#8211; Biophilia effect design principle by John LeMasney via lemasney.com<\/p><\/div>\n<p>The biophilia effect is the idea that when we are placed in environments that contain or seem to contain nature, we are more likely to be able to heal physically and emotionally, think more creatively, and generally function better. In environments where these outcomes are intended, it is preferable to create a natural environment or one where nature appears by posters, installations, or other means.<\/p>\n<p>In this illustration, I show two large plate window environments, one where there is a brick walled view, and one in which there is a bamboo grove. The bamboo grove view, fairly immersive, would theoretically create a more creative, healing environment, regardless of if they were actually there or simply appeared to be there.<\/p>\n<h6 class=\"zemanta-related-title\" style=\"font-size: 1em;\">Related articles<\/h6>\n<ul class=\"zemanta-article-ul zemanta-article-ul-image\" style=\"margin: 0; padding: 0; overflow: hidden;\">\n<li class=\"zemanta-article-ul-li-image zemanta-article-ul-li\" style=\"padding: 0; background: none; list-style: none; display: block; float: left; vertical-align: top; text-align: left; width: 84px; font-size: 11px; margin: 2px 10px 10px 2px;\"><a style=\"box-shadow: 0px 0px 4px #999; padding: 2px; display: block; border-radius: 2px; text-decoration: none;\" href=\"https:\/\/lemasney.com\/consulting\/2014\/01\/10\/10-365-baby-face-bias-design-design-principles\/\" target=\"_blank\" rel=\"noopener noreferrer\"><\/a><a style=\"display: block; overflow: hidden; text-decoration: none; line-height: 12pt; height: 80px; padding: 5px 2px 0 2px;\" href=\"https:\/\/lemasney.com\/consulting\/2014\/01\/10\/10-365-baby-face-bias-design-design-principles\/\" target=\"_blank\" rel=\"noopener noreferrer\">10 of 365: Baby face bias #design #design-principles<\/a><\/li>\n<li class=\"zemanta-article-ul-li-image zemanta-article-ul-li\" style=\"padding: 0; background: none; list-style: none; display: block; float: left; vertical-align: top; text-align: left; width: 84px; font-size: 11px; margin: 2px 10px 10px 2px;\"><a style=\"box-shadow: 0px 0px 4px #999; padding: 2px; display: block; border-radius: 2px; text-decoration: none;\" href=\"https:\/\/lemasney.com\/consulting\/2014\/01\/08\/design-principle-area-alignment\/\" target=\"_blank\" rel=\"noopener noreferrer\"><\/a><a style=\"display: block; overflow: hidden; text-decoration: none; line-height: 12pt; height: 80px; padding: 5px 2px 0 2px;\" href=\"https:\/\/lemasney.com\/consulting\/2014\/01\/08\/design-principle-area-alignment\/\" target=\"_blank\" rel=\"noopener noreferrer\">8 of 365: Area alignment #design #principle<\/a><\/li>\n<li class=\"zemanta-article-ul-li-image zemanta-article-ul-li\" style=\"padding: 0; background: none; list-style: none; display: block; float: left; vertical-align: top; text-align: left; width: 84px; font-size: 11px; margin: 2px 10px 10px 2px;\"><a style=\"box-shadow: 0px 0px 4px #999; padding: 2px; display: block; border-radius: 2px; text-decoration: none;\" href=\"https:\/\/lemasney.com\/consulting\/2014\/01\/09\/9-365-attractiveness-bias-design-principle\/\" target=\"_blank\" rel=\"noopener noreferrer\"><\/a><a style=\"display: block; overflow: hidden; text-decoration: none; line-height: 12pt; height: 80px; padding: 5px 2px 0 2px;\" href=\"https:\/\/lemasney.com\/consulting\/2014\/01\/09\/9-365-attractiveness-bias-design-principle\/\" target=\"_blank\" rel=\"noopener noreferrer\">9 of 365: Attractiveness bias #design #principle<\/a><\/li>\n<li class=\"zemanta-article-ul-li-image zemanta-article-ul-li\" style=\"padding: 0; background: none; list-style: none; display: block; float: left; vertical-align: top; text-align: left; width: 84px; font-size: 11px; margin: 2px 10px 10px 2px;\"><a style=\"box-shadow: 0px 0px 4px #999; padding: 2px; display: block; border-radius: 2px; text-decoration: none;\" href=\"https:\/\/adguerrero2.wordpress.com\/2013\/12\/01\/technobiophilia\/\" target=\"_blank\" rel=\"noopener noreferrer\"><\/a><a style=\"display: block; overflow: hidden; text-decoration: none; line-height: 12pt; height: 80px; padding: 5px 2px 0 2px;\" href=\"https:\/\/adguerrero2.wordpress.com\/2013\/12\/01\/technobiophilia\/\" target=\"_blank\" rel=\"noopener noreferrer\">Technobiophilia<\/a><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<div class=\"zemanta-pixie\" style=\"margin-top: 10px; height: 15px;\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>The biophilia effect is the idea that when we are placed in environments that contain or seem to contain nature, we are more likely to be able to heal physically and emotionally, think more creatively, and generally function better. In environments where these outcomes are intended, it is preferable to create a natural environment or [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":6719,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[3,7,18,3659,1128,3653,16,3654,21,23,29,31,32],"tags":[244,3870],"class_list":{"0":"post-6718","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-brand","8":"category-consulting","9":"category-cv","10":"category-design-principles","11":"category-illustration","12":"category-insights","13":"category-libraries","14":"category-portfolio","15":"category-professional-activities","16":"category-professional-experience","17":"category-research-interests","18":"category-teaching","19":"category-teaching-experience","20":"tag-design","21":"tag-john-lemasney","22":"czr-hentry"},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/01\/11-of-365-Biophilia-effect-design-principle.png?fit=1000%2C667&ssl=1","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p3h6y2-1Km","jetpack_likes_enabled":true,"jetpack-related-posts":[{"id":6732,"url":"https:\/\/lemasney.com\/consulting\/2014\/01\/12\/12-365-cathedral-effect-design-design-principle\/","url_meta":{"origin":6718,"position":0},"title":"12 of 365: Cathedral effect #design #design-principle","author":"lemsy","date":"2014-01-12","format":false,"excerpt":"There is research that suggests that people complete tasks differently in environments where there are notably high or notably low ceilings. In environments where the ceiling is not noticeably high or low, it did not have an effect. 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The most effective chunking consists of\u2026","rel":"","context":"In &quot;brand&quot;","block_context":{"text":"brand","link":"https:\/\/lemasney.com\/consulting\/category\/consulting\/brand\/"},"img":{"alt_text":"13 of 365 - Chunking design principle by John LeMasney via lemasney.com","src":"https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/01\/13-of-365-Chunking-design-principle.png?fit=1000%2C667&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/01\/13-of-365-Chunking-design-principle.png?fit=1000%2C667&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/01\/13-of-365-Chunking-design-principle.png?fit=1000%2C667&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/01\/13-of-365-Chunking-design-principle.png?fit=1000%2C667&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":7186,"url":"https:\/\/lemasney.com\/consulting\/2014\/02\/06\/37-365-expectation-effect-design-principle\/","url_meta":{"origin":6718,"position":2},"title":"37 of 365: Expectation Effect design principle","author":"lemsy","date":"2014-02-06","format":false,"excerpt":"37 of 365 - expectation effect by John LeMasney via lemasney.com Expectation effect is when the personal expectations of a user affects their perception and behavior. 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Advertising uses the expectation effect to convince people that their claims will work, even when there is no evidence of it.\u2026","rel":"","context":"In &quot;affiliations&quot;","block_context":{"text":"affiliations","link":"https:\/\/lemasney.com\/consulting\/category\/cv\/professional-affiliations\/"},"img":{"alt_text":"37 of 365 - expectation effect by John LeMasney via lemasney.com","src":"https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/02\/37-of-365-expectation-effect-by-John-LeMasney-via-lemasney.com_.png?fit=507%2C600&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":7209,"url":"https:\/\/lemasney.com\/consulting\/2014\/02\/07\/38-365-exposure-effect-design-principle\/","url_meta":{"origin":6718,"position":3},"title":"38 of 365: Exposure Effect design principle","author":"lemsy","date":"2014-02-07","format":false,"excerpt":"Exposure effect says that a repeated exposure to an image or concept with an initially neutral response will have a more favorable response over time and with repetition. 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Comparison is most effective when it is benchmarked against standard systems, enforced by fact and citation, and when apples are compared to apples. 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