{"id":6197,"date":"2014-01-01T17:27:51","date_gmt":"2014-01-01T22:27:51","guid":{"rendered":"http:\/\/lemasney.com\/consulting\/?p=6197"},"modified":"2020-07-11T16:26:10","modified_gmt":"2020-07-11T20:26:10","slug":"1-365-2014-8020-principle","status":"publish","type":"post","link":"https:\/\/lemasney.com\/consulting\/2014\/01\/01\/1-365-2014-8020-principle\/","title":{"rendered":"1 of 365 (2014): The 80\/20 Principle"},"content":{"rendered":"<div id=\"attachment_6198\" style=\"width: 1010px\" class=\"wp-caption alignnone\"><a href=\"https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/01\/1-of-365-20-80-and-the-book.png?ssl=1\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-6198\" data-attachment-id=\"6198\" data-permalink=\"https:\/\/lemasney.com\/consulting\/2014\/01\/01\/1-365-2014-8020-principle\/1-of-365-20-80-and-the-book\/\" data-orig-file=\"https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/01\/1-of-365-20-80-and-the-book.png?fit=1000%2C667&amp;ssl=1\" data-orig-size=\"1000,667\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}\" data-image-title=\"1 of 365 &amp;#8211; the 80 &amp;#8211; 20 Principle by John LeMasney via lemasney.com\" data-image-description=\"&lt;p&gt;1 of 365 &amp;#8211; the 80 &amp;#8211; 20 Principle by John LeMasney via lemasney.com&lt;\/p&gt;\n\" data-image-caption=\"&lt;p&gt;1 of 365 &amp;#8211; the 80 &amp;#8211; 20 Principle by John LeMasney via lemasney.com&lt;\/p&gt;\n\" data-large-file=\"https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/01\/1-of-365-20-80-and-the-book.png?fit=1000%2C667&amp;ssl=1\" class=\"size-full wp-image-6198\" alt=\"1 of 365 - the 80 - 20 Principle by John LeMasney via lemasney.com\" src=\"https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/01\/1-of-365-20-80-and-the-book.png?resize=1000%2C667&#038;ssl=1\" width=\"1000\" height=\"667\" srcset=\"https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/01\/1-of-365-20-80-and-the-book.png?w=1000&amp;ssl=1 1000w, https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/01\/1-of-365-20-80-and-the-book.png?resize=500%2C333&amp;ssl=1 500w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/a><p id=\"caption-attachment-6198\" class=\"wp-caption-text\">1 of 365 &#8211; the <a class=\"zem_slink\" title=\"Pareto principle\" href=\"https:\/\/en.wikipedia.org\/wiki\/Pareto_principle\" target=\"_blank\" rel=\"wikipedia noopener noreferrer\">80 &#8211; 20 Principle<\/a> by John LeMasney via lemasney.com<\/p><\/div>\n<p>Welcome, all, to the 2014 edition of 365 sketches. This is a simple offering for the first sketch, but gives some idea of what I intend to talk about. In this series, I intend to learn more about design principles, because in the past I focused mostly on method and technique. I hope that this series teaches me as much about design ideology as past series have taught me about design method. It is perhaps evidence of &#8220;a cart before the horse&#8221; which I am trying to remedy.<\/p>\n<p>The <em>80\/20 Principle<\/em> is one in which a well-working system of any kind (book, technology, structure, organization) has distributed value and power, where the 20 percent represents the most important, the most valuable, and the most protected, and the rest supports it. We are experiencing political difficulty in this country at the moment, according to this theory, because the 20 percent has been reduced too far. The same is true in design, books, movies, or other organizations of content: If there is too little to gain from participation in the whole, e.g., if only a small percentage holds the entire value, then the entire structure falls apart, and holds no value at all. The best design, according to the theory, balances value and support at a ratio near to, but not necessarily equal to, 80\/20.<\/p>\n<h6 class=\"zemanta-related-title\" style=\"font-size: 1em;\">Related articles<\/h6>\n<ul class=\"zemanta-article-ul zemanta-article-ul-image\" style=\"margin: 0; padding: 0; overflow: hidden;\">\n<li class=\"zemanta-article-ul-li-image zemanta-article-ul-li\" style=\"padding: 0; background: none; list-style: none; display: block; float: left; vertical-align: top; text-align: left; width: 84px; font-size: 11px; margin: 2px 10px 10px 2px;\"><a style=\"box-shadow: 0px 0px 4px #999; padding: 2px; display: block; border-radius: 2px; text-decoration: none;\" href=\"https:\/\/dylanjamesmorse.wordpress.com\/2013\/12\/10\/the-pareto-principle-or-the-8020-principle\/\" target=\"_blank\" rel=\"noopener noreferrer\"><\/a><a style=\"display: block; overflow: hidden; text-decoration: none; line-height: 12pt; height: 80px; padding: 5px 2px 0 2px;\" href=\"https:\/\/dylanjamesmorse.wordpress.com\/2013\/12\/10\/the-pareto-principle-or-the-8020-principle\/\" target=\"_blank\" rel=\"noopener noreferrer\">The Pareto Principle (or the 80\/20 Principle)<\/a><\/li>\n<li class=\"zemanta-article-ul-li-image zemanta-article-ul-li\" style=\"padding: 0; background: none; list-style: none; display: block; float: left; vertical-align: top; text-align: left; width: 84px; font-size: 11px; margin: 2px 10px 10px 2px;\">Is The 80\/20 Pareto Principle Really Applicable In Software Sales?<\/li>\n<li class=\"zemanta-article-ul-li-image zemanta-article-ul-li\" style=\"padding: 0; background: none; list-style: none; display: block; float: left; vertical-align: top; text-align: left; width: 84px; font-size: 11px; margin: 2px 10px 10px 2px;\"><a style=\"box-shadow: 0px 0px 4px #999; padding: 2px; display: block; border-radius: 2px; text-decoration: none;\" href=\"https:\/\/lemasney.com\/consulting\/2013\/12\/18\/firefox-atari-2600-game-cartridge-john-lemasney-via-lemasney-com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><\/a><a style=\"display: block; overflow: hidden; text-decoration: none; line-height: 12pt; height: 80px; padding: 5px 2px 0 2px;\" href=\"https:\/\/lemasney.com\/consulting\/2013\/12\/18\/firefox-atari-2600-game-cartridge-john-lemasney-via-lemasney-com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Firefox Atari 2600 game cartridge by John LeMasney via lemasney.com<\/a><\/li>\n<li class=\"zemanta-article-ul-li-image zemanta-article-ul-li\" style=\"padding: 0; background: none; list-style: none; display: block; float: left; vertical-align: top; text-align: left; width: 84px; font-size: 11px; margin: 2px 10px 10px 2px;\"><a style=\"box-shadow: 0px 0px 4px #999; padding: 2px; display: block; border-radius: 2px; text-decoration: none;\" href=\"https:\/\/passtheknowledge.wordpress.com\/2014\/01\/01\/productive-thinking-four-levels-of-behaviour\/\" target=\"_blank\" rel=\"noopener noreferrer\"><\/a><a style=\"display: block; overflow: hidden; text-decoration: none; line-height: 12pt; height: 80px; padding: 5px 2px 0 2px;\" href=\"https:\/\/passtheknowledge.wordpress.com\/2014\/01\/01\/productive-thinking-four-levels-of-behaviour\/\" target=\"_blank\" rel=\"noopener noreferrer\">Productive Thinking: Four Levels of Behaviour<\/a><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<div class=\"zemanta-pixie\" style=\"margin-top: 10px; height: 15px;\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Welcome, all, to the 2014 edition of 365 sketches. This is a simple offering for the first sketch, but gives some idea of what I intend to talk about. In this series, I intend to learn more about design principles, because in the past I focused mostly on method and technique. I hope that this [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":6198,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[7,18,1128,3654,21,23,29],"tags":[120,244,411,3870],"class_list":{"0":"post-6197","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-consulting","8":"category-cv","9":"category-illustration","10":"category-portfolio","11":"category-professional-activities","12":"category-professional-experience","13":"category-research-interests","14":"tag-books","15":"tag-design","16":"tag-inkscape","17":"tag-john-lemasney","18":"czr-hentry"},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/01\/1-of-365-20-80-and-the-book.png?fit=1000%2C667&ssl=1","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p3h6y2-1BX","jetpack_likes_enabled":true,"jetpack-related-posts":[{"id":6243,"url":"https:\/\/lemasney.com\/consulting\/2014\/01\/06\/6-365-anthropomorphic-design-principle\/","url_meta":{"origin":6197,"position":0},"title":"6 of 365: Anthropomorphic #design #principle","author":"lemsy","date":"2014-01-06","format":false,"excerpt":"Anthropomorphic design is a method by which a designer makes use of angles and curves that are inspired by the human form to evoke certain emotional responses from the user of the design. For example, the classic Coca Cola bottle makes use of anthropomorphic design and reminds the user of\u2026","rel":"","context":"In &quot;consulting&quot;","block_context":{"text":"consulting","link":"https:\/\/lemasney.com\/consulting\/category\/consulting\/"},"img":{"alt_text":"6 of 365 - anthropomorphic design principle by John LeMasney via lemasney.com","src":"https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/01\/6-of-365-anthropomorphic-design-principle.png?fit=1000%2C667&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/01\/6-of-365-anthropomorphic-design-principle.png?fit=1000%2C667&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/01\/6-of-365-anthropomorphic-design-principle.png?fit=1000%2C667&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/01\/6-of-365-anthropomorphic-design-principle.png?fit=1000%2C667&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":6735,"url":"https:\/\/lemasney.com\/consulting\/2014\/01\/13\/13-365-chunking-design-principle\/","url_meta":{"origin":6197,"position":1},"title":"13 of 365: Chunking #design #principle","author":"lemsy","date":"2014-01-13","format":false,"excerpt":"Chunking is a method by which you take ideas that need to be taught or remembered, and break them down into memorable, consumable chunks. Studies show that we have more difficulty remembering a list of ten words than two lists of five words each. The most effective chunking consists of\u2026","rel":"","context":"In &quot;brand&quot;","block_context":{"text":"brand","link":"https:\/\/lemasney.com\/consulting\/category\/consulting\/brand\/"},"img":{"alt_text":"13 of 365 - Chunking design principle by John LeMasney via lemasney.com","src":"https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/01\/13-of-365-Chunking-design-principle.png?fit=1000%2C667&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/01\/13-of-365-Chunking-design-principle.png?fit=1000%2C667&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/01\/13-of-365-Chunking-design-principle.png?fit=1000%2C667&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/01\/13-of-365-Chunking-design-principle.png?fit=1000%2C667&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":7118,"url":"https:\/\/lemasney.com\/consulting\/2014\/02\/03\/34-365-entry-point-design-principle\/","url_meta":{"origin":6197,"position":2},"title":"34 of 365: Entry Point design principle","author":"lemsy","date":"2014-02-03","format":false,"excerpt":"The entry point design principle is about making your entry point a place for your user to get past, then enter the deeper space of your place, product, or site. There are a few things to keep in mind in designing a good entry point: Low barriers to entry, incentives\u2026","rel":"","context":"In &quot;affiliations&quot;","block_context":{"text":"affiliations","link":"https:\/\/lemasney.com\/consulting\/category\/cv\/professional-affiliations\/"},"img":{"alt_text":"34 of 365 - entry point design principle by John LeMasney via lemasney.com","src":"https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/02\/34-of-365-entry-point-design-principle.png?fit=1000%2C600&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/02\/34-of-365-entry-point-design-principle.png?fit=1000%2C600&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/02\/34-of-365-entry-point-design-principle.png?fit=1000%2C600&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/02\/34-of-365-entry-point-design-principle.png?fit=1000%2C600&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":6740,"url":"https:\/\/lemasney.com\/consulting\/2014\/01\/14\/14-365-classical-conditioning-design-principle\/","url_meta":{"origin":6197,"position":3},"title":"14 of 365: Classical conditioning #design #principle","author":"lemsy","date":"2014-01-14","format":false,"excerpt":"Classical conditioning is a method by which a subject, object, idea or action is associated with an emotional or bodily response in the mind of an observer. The most famous example of classical conditioning is Pavlov's dogs that began to salivate when their trainers arrived, even when food was not\u2026","rel":"","context":"In &quot;brand&quot;","block_context":{"text":"brand","link":"https:\/\/lemasney.com\/consulting\/category\/consulting\/brand\/"},"img":{"alt_text":"14 of 365 - Classic conditioning design principle by John LeMasney via lemasney.com","src":"https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/01\/14-of-365-Classic-conditioning-design-principle.png?fit=1000%2C667&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/01\/14-of-365-Classic-conditioning-design-principle.png?fit=1000%2C667&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/01\/14-of-365-Classic-conditioning-design-principle.png?fit=1000%2C667&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/01\/14-of-365-Classic-conditioning-design-principle.png?fit=1000%2C667&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":6732,"url":"https:\/\/lemasney.com\/consulting\/2014\/01\/12\/12-365-cathedral-effect-design-design-principle\/","url_meta":{"origin":6197,"position":4},"title":"12 of 365: Cathedral effect #design #design-principle","author":"lemsy","date":"2014-01-12","format":false,"excerpt":"There is research that suggests that people complete tasks differently in environments where there are notably high or notably low ceilings. In environments where the ceiling is not noticeably high or low, it did not have an effect. High ceilings tend to have a cognitive effect of opening up creative\u2026","rel":"","context":"In &quot;brand&quot;","block_context":{"text":"brand","link":"https:\/\/lemasney.com\/consulting\/category\/consulting\/brand\/"},"img":{"alt_text":"12 of 365 - Cathedral effect design principle by John LeMasney via lemasney.com","src":"https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/01\/12-of-365-Cathedral-effect-design-principle.png?fit=1000%2C667&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/01\/12-of-365-Cathedral-effect-design-principle.png?fit=1000%2C667&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/01\/12-of-365-Cathedral-effect-design-principle.png?fit=1000%2C667&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/01\/12-of-365-Cathedral-effect-design-principle.png?fit=1000%2C667&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":7262,"url":"https:\/\/lemasney.com\/consulting\/2014\/02\/09\/39-365-face-ism-ratio-design-principle\/","url_meta":{"origin":6197,"position":5},"title":"39 of 365: Face-ism Ratio design principle","author":"lemsy","date":"2014-02-09","format":false,"excerpt":"Consider face-ism ratio\u00a0when presenting a photo of a human. The theory says that a face that takes up a larger portion of the photo emphasizes the intelligence and persona of the person in the photo, where a photo that shows less of the face, and more of the body, emphasizes\u2026","rel":"","context":"In &quot;brand&quot;","block_context":{"text":"brand","link":"https:\/\/lemasney.com\/consulting\/category\/consulting\/brand\/"},"img":{"alt_text":"39 of 365 - face-ism ratio design principle by John LeMasney via lemasney.com","src":"https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/02\/39-of-365-face-ism-ratio-design-principle-by-John-LeMasney-via-lemasney.com_-500x300.png?resize=350%2C200","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/lemasney.com\/consulting\/wp-json\/wp\/v2\/posts\/6197","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lemasney.com\/consulting\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lemasney.com\/consulting\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lemasney.com\/consulting\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/lemasney.com\/consulting\/wp-json\/wp\/v2\/comments?post=6197"}],"version-history":[{"count":10,"href":"https:\/\/lemasney.com\/consulting\/wp-json\/wp\/v2\/posts\/6197\/revisions"}],"predecessor-version":[{"id":46369,"href":"https:\/\/lemasney.com\/consulting\/wp-json\/wp\/v2\/posts\/6197\/revisions\/46369"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lemasney.com\/consulting\/wp-json\/wp\/v2\/media\/6198"}],"wp:attachment":[{"href":"https:\/\/lemasney.com\/consulting\/wp-json\/wp\/v2\/media?parent=6197"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lemasney.com\/consulting\/wp-json\/wp\/v2\/categories?post=6197"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lemasney.com\/consulting\/wp-json\/wp\/v2\/tags?post=6197"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}