{"id":42067,"date":"2015-05-09T18:26:47","date_gmt":"2015-05-09T22:26:47","guid":{"rendered":"http:\/\/lemasney.com\/consulting\/?p=42067"},"modified":"2025-11-14T22:39:05","modified_gmt":"2025-11-15T03:39:05","slug":"meanwhile-on-facebook-stage-directions","status":"publish","type":"post","link":"https:\/\/lemasney.com\/consulting\/2015\/05\/09\/meanwhile-on-facebook-stage-directions\/","title":{"rendered":"Meanwhile, on Facebook… Stage directions"},"content":{"rendered":"
\"John<\/a>

John has an idea on Facebook.<\/p><\/div>\n

I had a thought about the limits of emoticons.<\/h3>\n

So you know when you are chatting with someone, and you write something\u00a0with a smile on your face and it is interpreted as though you were scowling? \ud83d\ude41 Some would argue that emoticons, (forming\u00a0emotional *mostly* facial expressions made of joint text) solve the problem of emotional context in chat. I thank that perhaps the coming verbal age of emoji (icons in text exchanges) might just make this idea irrelevant, in fact. But in lieu of faces and body language and environmental context, I thinkthat emoticons don’t do enough work in explaining the context of messages. :\/<\/p>\n

So how about we clarify emotion with Stage Direction?<\/h3>\n

So imagine your most recent chat or status update. In fact, go look at it. We’ll be here… Okay? Okay.<\/p>\n

So, imagine just giving your chat, or a list of your status updates to actors to act them out. You might see a wild variation between the emotional interpretation of each actor, sometimes because of style, and sometimes because there is no stage direction. Emotional interpretation of an audience has a lot to do with the movement and other factors on stage. And what is Facebook but a stage?<\/p>\n

Second Audio Program Scripting for Social Media.<\/h3>\n

You may have heard of Second Audio Programming. Netflix just announced that it is supporting it for original programming, and lists a lovely description:<\/p>\n

“Audio description is a narration track that describes what is happening on-screen, including physical actions, facial expressions, costumes, settings and scene changes. Customers can choose audio narration just like choosing the soundtrack in a different language.” – Netflix US & Canada Blog: Netflix Begins Audio Description for Visually Impaired – <\/p><\/blockquote>\n

If we were to do this, and make a cultural change within social media and chat in the way that we converse, we might resolve a lot of emotional confusion that we see now.<\/p>\n","protected":false},"excerpt":{"rendered":"

I had a thought about the limits of emoticons. So you know when you are chatting with someone, and you write something\u00a0with a smile on your face and it is interpreted as though you were scowling? \ud83d\ude41 Some would argue that emoticons, (forming\u00a0emotional *mostly* facial expressions made of joint text) solve the problem of emotional […]<\/p>\n","protected":false},"author":1,"featured_media":42068,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[3,7,1128,3653,29],"tags":[1682],"class_list":{"0":"post-42067","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-brand","8":"category-consulting","9":"category-illustration","10":"category-insights","11":"category-research-interests","12":"tag-emotion","13":"czr-hentry"},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2015\/05\/Stage-direction-idea.png?fit=513%2C496&ssl=1","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p3h6y2-aWv","jetpack_likes_enabled":true,"jetpack-related-posts":[{"id":6768,"url":"https:\/\/lemasney.com\/consulting\/2014\/01\/18\/17-365-color-design-principle\/","url_meta":{"origin":42067,"position":0},"title":"17 of 365: Color #design principle","author":"lemsy","date":"2014-01-18","format":false,"excerpt":"Color is an incredibly rich and deep topic for design, but color theory has been established to make working with color as a designer easier. One misconception about color is that color is equated with emotion, e.g. blue=trust or yellow = fear. Blue used in context can evoke trust, but\u2026","rel":"","context":"In "brand"","block_context":{"text":"brand","link":"https:\/\/lemasney.com\/consulting\/category\/consulting\/brand\/"},"img":{"alt_text":"17 of 365 - Color design principle by John LeMasney via lemasney.com","src":"https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/01\/17-of-365-Color-design-principle.png?resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/01\/17-of-365-Color-design-principle.png?resize=350%2C200 1x, https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/01\/17-of-365-Color-design-principle.png?resize=525%2C300 1.5x, https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/01\/17-of-365-Color-design-principle.png?resize=700%2C400 2x"},"classes":[]},{"id":5895,"url":"https:\/\/lemasney.com\/consulting\/2011\/02\/18\/sometimes-youre-quickly-reminded-built-dark-thick-wall-first-place-emotional-walls-cc-lemasney\/","url_meta":{"origin":42067,"position":1},"title":"And sometimes, you’re quickly reminded why you built that dark, thick wall in the first place. On emotional walls cc-by lemasney","author":"lemsy","date":"2011-02-18","format":"image","excerpt":"And sometimes, you're quickly reminded why you built that dark, thick wall in the first place. On emotional walls cc-by lemasney","rel":"","context":"In "brand"","block_context":{"text":"brand","link":"https:\/\/lemasney.com\/consulting\/category\/consulting\/brand\/"},"img":{"alt_text":"And sometimes, you're quickly reminded why you built that dark, thick wall in the first place. On emotional walls cc-by lemasney","src":"https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2011\/02\/20110218.png?fit=800%2C600&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2011\/02\/20110218.png?fit=800%2C600&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2011\/02\/20110218.png?fit=800%2C600&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2011\/02\/20110218.png?fit=800%2C600&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":7774,"url":"https:\/\/lemasney.com\/consulting\/2014\/04\/07\/58-365-living-orwells-1984\/","url_meta":{"origin":42067,"position":2},"title":"58 of 365: We are living in Orwell’s 1984","author":"lemsy","date":"2014-04-07","format":false,"excerpt":"\u00a0 I'm not one to be especially paranoid, generally speaking. In fact, I tend to think of myself as generally stable, pragmatic, and realistic. I go on what I sense. However, recently, I began thinking deeply about all the trails we are leaving, especially my own, and how easy it\u2026","rel":"","context":"In "affiliations"","block_context":{"text":"affiliations","link":"https:\/\/lemasney.com\/consulting\/category\/cv\/professional-affiliations\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2014\/04\/Kustodiev_Zamyatin.jpg?fit=501%2C600&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":5884,"url":"https:\/\/lemasney.com\/consulting\/2011\/02\/08\/39-of-365-is-a-life-swallowed-inkscape\/","url_meta":{"origin":42067,"position":3},"title":"39 of 365 is a life, swallowed #Inkscape","author":"lemsy","date":"2011-02-08","format":false,"excerpt":"\u00a0 I recently decided to jump-start submissions for requests on 365 by asking for random captions and titles for pieces. This isn't my idea. The best example of this I can think of is explodingdog who has done this for about 10 years. If you've never seen his quirky, sometimes\u2026","rel":"","context":"In "portfolio"","block_context":{"text":"portfolio","link":"https:\/\/lemasney.com\/consulting\/category\/portfolio\/"},"img":{"alt_text":"A life, swallowed. ","src":"https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2011\/02\/20110208.png?resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2011\/02\/20110208.png?resize=350%2C200 1x, https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2011\/02\/20110208.png?resize=525%2C300 1.5x"},"classes":[]},{"id":339,"url":"https:\/\/lemasney.com\/consulting\/2010\/03\/11\/open-source-and-free-by-lemsy\/","url_meta":{"origin":42067,"position":4},"title":"Open Source and Free","author":"lemsy","date":"2010-03-11","format":false,"excerpt":"Open Source and Free by lemsy The illustration \"Open Source and Free\" by John LeMasney is a conceptual piece made with the vector graphic editor Inkscape, showcasing a comparison between the terms \"open source\" and \"free\" within the context of software and intellectual property. The image is structured around two\u2026","rel":"","context":"In "portfolio"","block_context":{"text":"portfolio","link":"https:\/\/lemasney.com\/consulting\/category\/portfolio\/"},"img":{"alt_text":"Open source and free do not mean the same thing at all cc-by lemasney","src":"https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2010\/03\/20100310.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":4868,"url":"https:\/\/lemasney.com\/consulting\/2013\/11\/06\/collaboration-channels-way-work-together-now\/","url_meta":{"origin":42067,"position":5},"title":"Collaboration channels: On the way that we work together now.","author":"lemsy","date":"2013-11-06","format":false,"excerpt":"A funny thing happened in planning the Forum I was fortunate to be asked by Sophie Brookover and Library Link NJ (visit them at http:\/\/librarylinknj.org\/ for great Library resources, insight, and help, especially for New Jersey Libraries) to co-host a Facebook Forum on effective Social Media for Libraries, and in\u2026","rel":"","context":"In "affiliations"","block_context":{"text":"affiliations","link":"https:\/\/lemasney.com\/consulting\/category\/cv\/professional-affiliations\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/lemasney.com\/consulting\/wp-content\/uploads\/2013\/11\/5988999641_2862e549ca.jpg?fit=500%2C375&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/lemasney.com\/consulting\/wp-json\/wp\/v2\/posts\/42067","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lemasney.com\/consulting\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lemasney.com\/consulting\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lemasney.com\/consulting\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/lemasney.com\/consulting\/wp-json\/wp\/v2\/comments?post=42067"}],"version-history":[{"count":4,"href":"https:\/\/lemasney.com\/consulting\/wp-json\/wp\/v2\/posts\/42067\/revisions"}],"predecessor-version":[{"id":48775,"href":"https:\/\/lemasney.com\/consulting\/wp-json\/wp\/v2\/posts\/42067\/revisions\/48775"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lemasney.com\/consulting\/wp-json\/wp\/v2\/media\/42068"}],"wp:attachment":[{"href":"https:\/\/lemasney.com\/consulting\/wp-json\/wp\/v2\/media?parent=42067"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lemasney.com\/consulting\/wp-json\/wp\/v2\/categories?post=42067"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lemasney.com\/consulting\/wp-json\/wp\/v2\/tags?post=42067"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}