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</html><thumbnail_url>https://i0.wp.com/lemasney.com/consulting/wp-content/uploads/2014/01/19-of-365-Comparison-design-principle.png?fit=1000%2C667&amp;ssl=1</thumbnail_url><thumbnail_width>1000</thumbnail_width><thumbnail_height>667</thumbnail_height><description>Comparison as a design principle takes into account the effect of illustration of differences in a controlled system. Comparison is most effective when it is benchmarked against standard systems, enforced by fact and citation, and when apples are compared to apples. It is easy but not recommended to create a false reality by manipulating scale, standards, and perspective through selective framing.</description></oembed>
